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KUMHO DEBUTS ALL NEW ALL TERRAIN TYRE IN AUSTRALIA

KUMHO DEBUTS ALL NEW ALL TERRAIN TYRE IN AUSTRALIA

Kumho Tyre Australia has confirmed the arrival of its award winning new All Terrain tyre   range, the Road Venture AT52.

The much anticipated AT52 will arrive in Australia having received a number of major design awards and with favourable reviews following its launch in major markets including North America.

The AT52 is the direct replacement for Kumho’s popular top selling AT51 tyre, which has won admiration from Ute, SUV and 4x4 users over the past decade.

The new Kumho AT52 has recently been awarded the 2022 Good Design Award (G-Mark) 2022 in Japan, one of the most prestigious international design competitions.

The AT52 has been extensively tested across the globe in a number of harsh environments  where its combination of strong performance  both on and off-road and in rough terrains  including in dry stony conditions, mud and sand has won it favour with both SUV and pick-up/ute drivers. 

The AT52’s sawtooth-shaped shoulder block tread design tread has been engineered to improve off-road traction while also delivering comfortable and quiet ride.

This has been further aided on regular roads by  its five-length pitch block design which also benefits durability, wear performance, and straight line driving performance. 

The AT52 also features zig-zag-shaped groove and sipe design with multiple angles which enable safer driving even in  marginal traction conditions particularly on snow and ice, making it a true multi season tyre.

Kumho engineers have also designed AT52 with a Side Biter design for the sidewall giving it a solid and aggressive profile while also minimising damage caused by external impacts. 

It  features all-condition, cut-and-chip resistant compound which  is moulded into a symmetric tread pattern to resist irregular wear, while it has been designed with an optimal polymer blend ratio application for even wear characteristics throughout the life of the tire.

Kumho Tyre Australia national marketing manager Kenny Chun said that the AT52 has been much anticipated and gives Australian SUV and ute drivers a tyre that will deliver premium performance across a wide range of road conditions as well as returning long life and durability.

“The AT52 will offer Ute, SUV and 4x4 owners the ideal all round performance tyre capable of delivering excellent performance every day driving to work, with the ability to take them off roads on weekends.

“The AT52 has a lot of innovative Kumho design features to deliver premium performance, durability and comfort in a range of conditions for 4x4 and SUV drivers,” said Kenny Chun.

“With the performance of vehicles in this sector getting better and better all the time, they demand tyres that can match their capabilities and to take drivers to where they want to go,” he said.

“Kumho engineers started with a clean sheet of paper and the AT52 is the result of the latest tyre technologies and innovation to optimise performance on and off road,” he said.

“Although the new AT52 arrives in Australia after some delays due to global supply chain issues, however now it is here it will satisfy a huge demand fuelled by the strong reviews the new tyre has received in overseas markets, particularly in the USA,” said Kenny Chun.

“The new Kumho AT52 blends the perfect combination of performance to take command of rugged terrains, deliver on road comfort and instil a confidence inspiring ride across all conditions,” Chun added.

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