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Kumho Tyre’s Environmental Promotion with Greenfleet

Kumho Tyre’s Environmental Promotion with Greenfleet

 

Kumho Tyres has re-affirmed its commitment to the environment with a promotion with Greenfleet. When ecowing tyres are solid in Australia, Greenfleet will plant native trees on behalf on Kum­ho Tyres in an effort to reduce carbon emissions.

“With its fuel-saving properties and environmentally friendly compound, the Kumho ecowing tyre is already helping to ‘tread more carefully’”, said Mr. Ki Young Kim, Managing Director of Kumho Tyre Australia. Greenfleet CEO - Sara Gipton, Greenfleet Director and former CSIRO Low Emisson Transport Leader - David Lamb, and VACC’s Senoir Manager Technical Services - Bernard Murray, worked with AAMI recently to rank the potential environment inpacts of a selection of driving behaviours. AAMI applied these rankings to responses from their annual survey of more than 3,000 Austalian drivers to discover drivers over the age of 50 generally had a lower environmental impact, while 18 - 24 year olds had the greatest impact. Older drivers are more likey to service their car - a major factor ensuring your car is perfoming efficiently. The best result, achieved by females over the age of 50, was 4.5 out of a possible score of 10. So there’s definitely room to improve for everyone.

Kumho Tyre’s Marketing in Australia
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